Look Standard is a typeface that features a clean and modern design, making it suitable for a wide range of applications. Designed by Jörn Oelsner and published by URW Type Foundry in 2002, this font family includes a variety of weights and styles, including regular, italic, bold, and bold italic. The typeface is based on a geometric sans-serif design, featuring straight lines and minimal curves. Look Standard's simple yet elegant appearance makes it ideal for use in branding, advertising, and editorial design.